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Rethinking augmented reality for children: USF study finds key design gap
Most augmented reality technology is designed for adults, often overlooking how children naturally think and interact. A 51°µÍø study found that children ages 9 to 12 engage with AR more physically and intuitively, highlighting the need for child‑centered design in education.
April 22, 2026Research and Innovation

How QR codes can make or break the hospitality experience for older adults
Senior travelers hold considerable spending power in the hospitality industry. USF research shows that difficult QR code interactions can negatively impact satisfaction and repeat business.
April 16, 2026Research and Innovation

Artemis II launch reveals unique seismic activity captured by USF scientists
USF scientists captured their largest dataset during the Artemis II launch, recording powerful seismic and infrasound waves to study how rockets impact the ground and atmosphere.
April 10, 2026Research and Innovation

USF powering Florida research on air taxis
Once imagined only in science fiction, the vision of Advanced Air Mobility is gaining momentum with USF researchers playing a key role on behalf of the Florida Department of Transportation.
March 30, 2026Community Partnerships, Research and Innovation

USF research explores the rise of telehealth-prescribed stimulants
USF Professor Katherine Drabiak’s recent research, published in the Journal of Legal Medicine, explores the legal and ethical challenges surrounding the prescribing of stimulants through telehealth services.
March 16, 2026Research and Innovation

Fluorescent imaging reveals how a global parasite develops, opening new paths for drug treatment
Infectious disease researchers at the USF Health Morsani College of Medicine tailored a fluorescent imaging system to observe the growth of Toxoplasma gondii in real time.
March 5, 2026Research and Innovation

Unraveling the web of brown recluse myths in Florida
Despite the common fear of spiders, USF researchers have set out to prove the brown recluse is a misunderstood arachnid.
February 23, 2026Research and Innovation

From flattery to debate: USF researchers training AI to mirror human reasoning
USF researchers are challenging AI to think and debate more like humans. Their new framework lets systems hold a belief and confront opposing viewpoints, similar to real human discussions.
February 12, 2026Research and Innovation

USF-engineered material uses sunlight to combat Florida's red tide
What if sunlight could help curb Florida’s red tide? USF researchers have engineered a reusable, light-activated material that slows harmful algae growth – offering a promising, environmentally safe approach to protecting coastal waters, public health and marine life.
January 29, 2026Research and Innovation, Student Success